Privacy Policy

Welcome to the Vegemite website.
Bega Cheese Limited and its subsidiaries (Bega Cheese, us or we) are committed to protecting your privacy and to complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). This Privacy Policy outlines how Bega Cheese may collect your personal information and how we will use, record and protect that information.

What personal information do we collect?
Bega Cheese only collects personal information which is reasonably necessary for one or more of its functions or activities.  For example, we may collect your personal information in order to provide you with or promote our products or services and to better understand your needs and how we can improve our products and services.  We may also collect your personal information to protect against fraud or theft and to comply with our obligations under the law.  Personal information may include your name, address, telephone number, email address and purchase/supply details.

From time to time, you may be able to deal with us anonymously or by pseudonym, but in some instances if you don’t provide us with certain personal information, we may not be able to provide you with the products or services you want.

How do we collect personal information?
The personal information we collect is, in most cases, directly supplied by you when you register your details with us or give us the information, when you place a call, email or otherwise contact us, when you use our website, interact with our social media pages, respond to our surveys (including those we conduct online), order products or services from us or when you supply goods or services to us.

We use cookies and other technologies to ensure the best possible experience of our website. When you visit our website, it will automatically send you a “cookie”.  A cookie is a piece of text sent from a web server to your computer, and is used to identify you only by a random number.  This information does not personally identify you, but it does tell us that your computer has visited our site and what areas of the site have been browsed.  You can decline cookies by adjusting the “accept cookies” setting in your browser, however this may affect the functionality of the website.

We may also use third party cookies or tracking pixels (such as Facebook pixel if you are also a registered Facebook user) to collect or receive your information from our website and elsewhere on the internet for targeted marketing and re-targeting, including defining customer audiences, and understanding the effectiveness of our ads. The collection, use and disclosure of your personal information through this technology is also subject to the third party data protection and privacy policies.  For Facebook Pixel please click here to find out how you can opt-out of any Facebook Pixel tracking.

How is your personal information used?
We collect your personal information for the following main purposes:

  • providing you with our products and services, including mailing and delivering any products to you and facilitating and processing payments;
  • communicating with you regarding any request you make for our products or services, any updates to our products and services and terms under which they are supplied and other administrative messages or notices;
  • to analyse, monitor, enhance, development and improve our products and services;
  • to send you marketing communications, through various channels using the details you have provided, including notifying you of promotional events or offers, providing you with information about our products and services, targeted online advertising, marketing campaigns and reminding of an uncompleted order or remarketing based on your activity on our website and the information you have shared or that we have collected (including your email address);
  • for security purposes including to investigate actual or potential payment fraud, theft, malicious or unauthorised use of our websites or services, breach of our terms and illegal activities;
  • to comply with applicable laws and regulations and any court orders;
  • for any other purpose disclosed to you at the time of collection (such as in a collection statement) or a related purpose which you would reasonably expect; and
  • for a purpose that you have consented to.

If we use your personal information for direct marketing purposes, all of the electronic communications we send to you will include an “unsubscribe” link which enables you to opt out of receiving any future direct marketing correspondence.

Information collection statement – Vegemite Mailing List
Your privacy is important to us. Bega Cheese Limited will use your personal information to register you for Vegemite mailing list to provide you with recipes and other information published by Vegemite. For this purpose, your personal information may be disclosed to persons within Bega Cheese Limited, its subsidiaries or their service providers and suppliers only, unless otherwise permitted by law. Any personal information collected will be used, disclosed and held in accordance with this information collection statement and our privacy policy which can be viewed at If you wish to access or change the information which Bega Cheese Limited holds about you, please call 1800 571 833 or write to Vegemite c/o Bega Cheese Limited to submit a request.

Who we may share your personal information with?
The information we collect about you may be disclosed to our agents, contractors or third party service providers who provide administrative, telecommunications, marketing or re-marketing, computer or other services to us in connection with the operation of our business and this website and who are under duties to Bega Cheese to keep such information confidential and secure.

We may also provide third parties with aggregate, de-identified information about visitors to or users of our website.On occasion, we may disclose personal information to overseas recipients.  These overseas recipients are likely to be located in the country or countries in which you are located or to which you have requested us to supply products.

By providing your personal information to Bega Cheese, you consent to the disclosure of such information to overseas recipients.  Please note that once consent is provided, APP 8.1 will not apply to that disclosure so that, if an overseas recipient handles the personal information in a manner which breaches the APPs, Bega Cheese will not be accountable under the Privacy Act for the breach nor will you be able to seek redress under the Privacy Act.

Data security
We maintain strict standards and procedures to prevent unauthorised access to your personal information and ensure correct use of information.  We will take such steps as reasonable to protect your personal information from unauthorised access or use, misuse, loss, modification or unauthorised disclosure.

Personal information will be de-identified or destroyed when no longer required by us.

Access and correction of details
You can access and update personal information Bega Cheese holds about you by contacting us via the method provided below during normal business hours.  We will allow you access unless we consider that there is a sound reason under the APPs or other relevant law to withhold that information.  If we refuse to provide you with access or correct the personal information held about you by us, we will provide in writing reasons for such refusal.  If we refuse to comply with your request to correct the personal information we hold about you, you are entitled to ask us to associate with the information a statement that the information is inaccurate, out of date, incomplete, irrelevant or misleading, and we will take such steps as are reasonable in the circumstances to do so.

Changes to this Privacy Policy
Bega Cheese may update this Privacy Policy from time to time.  We will publish any changes on this page.

Contact us
If you have questions or complaints regarding the way in which Bega Cheese has handled your personal information, or if you wish to access or update your personal information, please contact us at:

Privacy Officer
Bega Cheese
PO Box 123,
Bega NSW 2550

Once we have received your enquiry, our Privacy Officer will respond to you within a reasonable time.  If, after receiving our response, you still consider that your privacy complaint has not been resolved, you may then, for example, take your complaint to the Office of the Australian Information Commissioner.

Further information
For more information about privacy issues in Australia and protecting your privacy, visit the website of the Office of the Australian Information Commissioner: